Engineer → founder · building in public since 2022
Kyle Platt
Co-founder of Tactycs. Currently building Evergreen AI, BluePilot and Local Leads, and writing down everything that works — and everything that doesn't.
Now
BUILDING
SEO and AI-search content for small businesses, researched, written and published on autopilot.
Latest · Apr 08, 2026
We're Selling Local Leads Using Local Leads
Read the post →
Writing
All 29 posts →Apr 07, 2026
I had to streamline Local Leads to actually cater to our Target
Mar 29, 2026
How Local Leads Pivoted 3 Times to Find Its True Value: Execution
Jan 03, 2024
Fix Metadata Image in NextJS on Vercel
Dec 21, 2023 · STARTUP
Spending $0 On Your Startup Should Not Be a Badge Of Honor
Dec 06, 2023 · ENGINEERING
Are Mobile Apps Easier Than Web Apps? - Finding Traction
Nov 29, 2023 · NEWS
The Pros and Cons of Creating an AI Tool
Nov 22, 2023 · STARTUP
How We Saved Our SaaS Startup By Creating a Marketing Agency
Jun 28, 2023 · ENGINEERING
Workaround For Stale React State
Mar 22, 2023 · CHALLENGES
1,000 Unique Visitors - Winning Challenge #1
Projects
The ledger. Wins and losses. →| PROJECT | WHAT | STATUS | SINCE | NUMBER |
|---|---|---|---|---|
| EAEvergreen AI ↗ | SEO + AI search on autopilot | Live | — | — |
| BBluePilot ↗ | Bluesky growth on autopilot | Live | — | — |
| LLLocal Leads ↗ | Autopilot local outreach | Live · V2 | — | — |
 Tactycs ↗ | Marketing agency + micro-tools | Active | Feb 2021 | $170k ARR |
| CGCardboard Gym | Pokémon card YouTube channel | Active | — | — |
 FODMAP Coach | Mobile app for low-FODMAP diets | Paused | 2023 | — |
| S | — | Closed | — | $0 |
CHALLENGE #1 · COMPLETE
0 → 1,000 unique visitors on a brand-new blog. Won.
Read the series →